Email Best Practices
Email Marketing Follow-Up
How do you plan on following up to the hundreds or thousands of emails that you are sending out to market your company? Are you sending another email? And then what? Who is contacting the people that opened the emails?
Contacting everyone that opens an email that you have sent can be quite an undertaking, and usually companies do not have enough people or time to take on such a task. If the open emails are not contacted – this is a missed opportunity. At EAS LeadGen, we help our clients by conducting follow-up calls. Connecting with the prospects and reinforcing the email’s message, we are able to create a rapport with them and with the ultimate goal of setting appointments for our clients. Email marketing follow-up is crucial to receive the most from your campaign.
Missing an opened email is a missed opportunity.