We are highly skilled appointment setters!
Our Business Development Coordinators (BDCs) are seasoned sales professionals who love doing business on the phone.  They can work on large lead lists or small targeted initiatives. Our existing teams of inside sales professionals make persuasive sales pitches to hundreds of contacts a day. They are veterans at identifying need cues and pain points in order to generate face-to-face appointments with decision makers. 

We are the multiplier you use to add a 10-20% “lift” to your marketing initiatives!
Appointment setting is the only way to arrange a one-on-one meeting between your sales force and your prospects. Appointment setting at LeadGen is a potent, direct marketing multiplier that will create greater efficiencies with your marketing programs and your sales teams by giving them more time to focus on winning via relationship development – instead of prospecting and cold calling.

We are the vanguards to your prospect!
Our BDCs are a professional front line sales force that engages in an introductory dialogue with your prospects. Our dialogue is NEVER scripted – we use call guides for general information and we take time through training and role-playing to learn to speak your company’s “language”. We ensure that we can communicate the features and benefits of both your firm and its products and solutions.

We are “Master Class” inside sales support specialists!
Once the prospect is informed, interested and qualified - our BDCs will set face-to-face appointments for your sales team to finish the job. We use a dedicated online calendar to coordinate our collaborative efforts in real time. We will mail literature, perform company and industry research to support every meeting we set up – AT NO CHARGE. Our BDCs also ensure seamless communication between your business development professionals and the new prospect appointments that we generate. We will also enter information into your CRM system and continuously cleanse and update your database with new data that we uncover during our calling efforts.

We handle all the grunt work of the cold call!
Let’s face it – nobody likes cold calling: it is truly an art. Our BDCs are experts at warming up decision makers to be receptive to an appointment, given the time involved in cold calling and the importance of keeping your sales force in the field, let LeadGen do the dialing.